Digital Success Requires More Than Just Modern Technologies
As an agency, it is our mission to support companies in the digitalisation of marketing, sales and services. From e-commerce, product and master data management to CRM and marketing automation, we implement user-centred digital solutions. Our digital marketing and UX design experts ensure their long-term success.
From our experience, however, digital projects are not only about technical implementation, but also about the related structural, cultural and strategic changes. Our agile coaches will show you how to initiate these changes in your team.
Today, digital means far more than just »on the Internet«. It is a way of thinking, of working together and of tackling challenges. Flexible companies which – in favour of innovative approaches – dare to leave rigid, linear procedure models behind are rewarded. Every company has its own cultural change.
Tool know-how and technical skills alone are not sufficient to drive a company forward in times of exponential change. In order to establish change and innovation in the company in the long term, leading figures with digital key skills are required.
Since 2006, we have specialised in observing our digital environment and assessing the opportunities it offers, deriving concrete actions and initiating processes. We communicate these insights on a daily basis when working with our clients – whether it is innovation workshops, workflow optimisation or data science projects. We gladly support you in the following areas:
Why Your Project Is in the Right Hands with Us
Best Practice Expertise
Our methods are just as diverse as the problems of our clients. Using modern methods such as design thinking or Lego Serious Play, we identify the pain points in your company and jointly develop innovative solutions.
Iterative Approach
In order to develop your solutions as quickly as possible, we work according to the MVP (Minimum Viable Product) principle. This approach offers the opportunity to repeatedly test your solution and quickly develop new features based on real user feedback.
Agile Collaboration
Benefit from our long-standing experience in the field of agile software development and agile project management. Furthermore, we provide training in dealing with modern collaboration tools such as MS Office 365, Jira and Confluence.
Interdisciplinary Know-How
Our agency combines many years of e-commerce know-how with comprehensive expertise in the related fields of PIM, CRM, CMS, IT services, digital marketing, data science and UX design.
Strong Partner Network
For many years, we have enjoyed trustful cooperation with renowned universities and research institutes as well as industry experts and market-leading software providers.
Customer & Data Centricity
We put your customers and your corporate data at the centre of our activities. This way, we always keep an eye on the progress of the project and the achievement of objectives and can objectively evaluate the success of our measures.
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Innovation & Business Models
Your Challenge
An increasingly digitalised world provides more and more opportunities to develop and offer new innovative products, services and business models. For companies, this enormously increases the competitive pressure: start-ups and online giants are increasingly dominating the access to customers with their innovative solutions. They take over activities of the value chain that were thought to be safe and are able to significantly reduce transaction costs through new, digital business models while providing more benefits to customers.
We believe that every company has the potential to turn these challenges into real opportunities and to develop its own innovative solutions. However, we have noticed that there is often a lack of adequate structures, suitable processes and corresponding methodological knowledge. It is often the company’s own culture that hinders it from taking new paths.
With our targeted innovation management, we put you in a position to establish a long-term and successful innovative culture in your company:
We support you in building modern structures and establishing more efficient processes. Using tried and tested innovation methods, we combine our know-how on trends and technologies with information from existing data and the knowledge of your organisation. We use this information to develop ideas for innovative business models and products as well as services that are in demand. Together with you, we assess the potential of the ideas, channel them and make them usable for your organisation.
We also assist you in putting ideas into practice, when it comes to creating prototypes in the shortest possible time, testing them, improving them and scaling up functioning solutions.
This Is How We Reach Our Goal
- Concept of innovation
- Innovation workshops
- Innovation labs
- MVPs & smoke tests
- Rapid prototyping
- Innovation interviews & surveys
- Data-driven innovation
- Hackathons
- And much more
Analysis & Strategies
Your Challenge
Challenging times make it clear again and again how interconnected national and international societies are. For this reason, comprehensive analyses and crisis-proof strategies are essential in traditional business management.
If you want to be future-proof through innovation, however, digital and technology strategies are particularly important. This does not only include the selection of suitable modern system solutions; the IT architecture also plays an increasingly important role when it comes to the future viability of a company in terms of technology.
Our Solution
Since 2006, we have been developing digital and technology strategies and have successfully implemented them for nationally and internationally operating companies. We make use of state-of-the-art methods for business analysis and get our knowledge in the field of market and industry analysis from the cooperation with renowned universities and research institutes. This enables us to develop and implement in-depth analyses as well as future-proof digital and technology strategies for our clients. No matter whether you need a holistic corporate strategy or a strategy with a focus on a certain area (e.g. digital marketing strategy), we support you with specialist know-how.
- Internal and external business analysis
- Process and workflow analysis
- Automation potential analysis
- Technology consulting for all system classes and system architectures
- Business, USP & portfolio strategies
- Shareholder value strategies
- E-commerce strategies
- Pricing & profitability strategies
- Marketing & sales strategies
- Content commerce strategies
- Customer success strategies
Data & Decisions
Your Challenge
Digitalisation initiatives and new technological solutions within your company help you to collect large amounts of data. You would like to make use of the resulting added value and strategic advantages. Despite the solid data basis, however, the potential remains largely untapped. Instead, data silos and complex data analysis have become established. Your company lacks a uniform strategy that takes into account and combines the collection, processing and use of data.
Our Solution
We support your company in the development and organisational implementation of individual and innovative data strategies in order to be able to provide real added value to your customers, partners, employees and other stakeholders.
For this purpose, we help you to define your objectives (What do I want to achieve?), assess the status quo (What is available?), build prototypes (What could the solution look like?) and implement your solution in terms of technology if required.
- Data workshops
- Data strategy
- Data discovery canvas
- Mapping your data landscape
- Assessment of the level of analytic maturity
- Rapid prototyping
- And much more
Change & Transformation
Your Challenge
The fast pace of digitalisation requires your employees more and more frequently and at shorter notice to give up familiar and established methods for something new and unknown. These change processes often lead to resistance among employees, which can express itself in many different ways – in the worst case through demotivation and resignation (mentally resigning).
We are convinced that people generally have a positive attitude towards change if they can understand its purpose and added value. However, working conditions often change more and more rapidly without employees receiving the necessary means to deal with these changes. Moreover, there is often a lack of a meaningful vision and a common roadmap with which members of the organisation can identify. All of this prevents the development towards being a modern digital company.
Our Solution
With our long-standing experience in digitalisation projects and current scientific findings in the fields of modern project management and team leadership, we are able to design change processes in your company in a targeted manner and lead you to success.
Our analytical and strategic approach, tried and tested methods and tools as well as communication measures encourage your employees to be open to change and ultimately lead to the achievement of the desired goals. Our work focuses on the corporate strategy, employees, cooperation in teams as well as the corporate structure and culture.
How We Make Change Successful in the Long Term
- Business and business environment analysis
- Stakeholder analysis
- Process analysis
- Employee surveys
- Creation of internal personas
- Change architecture
- Storytelling (change story)
- World café
- And much more
- Our design and digital marketing professionals help you grow your brand to meet customer demands in the digital age!
Digital Business Is People Business!
As an agency, we have been consciously living this principle for many years. Both within the company and in cooperation with our clients, we use innovation-promoting methods in which all participants can contribute their individual skills and different perspectives. We are convinced that interactive formats in which all project participants work together lead to better results and are also great fun. Our approach quickly produces visible results that are reviewed and evaluated after each stage. This allows for a step-by-step, resource-saving approach and a gradual scaling of efforts.
Do you want to learn more? I'm looking forward to hearing from you!
