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Mobile App Development and Mobile App Design

With mobile app development, you can make it easier for your target audience to access your products and services and significantly contribute to the success of your business by doing so. Whether native or hybrid: we support you from concept creation and mobile app design to implementation and optimisation.

Why It Is Worth Developing a Mobile App

Competitive Advantage

With an app, you are one tap ahead of the competition. You increase the availability of your services and impress your customers with an excellent user experience.

Meeting Mobile Use Cases

Many use cases cannot be implemented without an app, e.g. those based on augmented reality, NFC, image capture or QR codes. We create a user story with a wow factor for you.

Increased Visibility

By having your brand present on app stores, you increase the visibility of your services.

Enhanced Customer Loyalty

The constant availability of your services on your customers' smartphones helps you become a love brand and increases interaction between you and your customers.

Additional Marketing Channel

By using push notifications, for example, you can stimulate interest in new features and products.

Take Your Mobile Commerce Strategy to the Next Level with Mobile App Development!

It goes without saying that the focus of mobile app development is on innovative app features that not only meet the expectations of your target audience, but even exceed them. This way, you can successfully set yourself apart from the competition.

However, development work alone is rarely enough. In order for your app to really make a crucial contribution to the success of your business, it needs to be perfectly integrated into your corporate strategy. Besides a first-class user experience on smartphones and tablets, successful mobile commerce also requires optimal networking of all services in the background.

 

That is why dotSource opens up new perspectives and offers consulting and implementation services beyond app stores.

Our experts provide comprehensive advice – from concept creation and app store release to further optimisation. We develop customised solutions and create a seamless connection to existing services, e.g. your e-commerce, CRM and loyalty management system.

How We Develop Your Mobile App Together

Start and Concept Creation

Together we identify use cases that will make your idea a success. To achieve this, we make use of

 

Mobile Strategy

We ensure optimal integration into your existing system landscape. In addition, we identify new opportunities together. We support you with

 

User Experience and App Design

From the first idea and a detailed concept to a tangible prototype: together with you, we create unique user experiences, increase customer satisfaction and strengthen your brand. We take over

 

Implementation and Support

With our agnostic approach, we support you in selecting the right system and implement apps and services in an agile way – whether iOS or Android, hybrid or native. We offer

Start and Creation of Your Mobile App Development Concept

A good start to a project is key to successful collaboration and an impeccable end result. In workshops, all stakeholders are creatively involved so that they can visualise and further develop their vision. By gathering all system requirements, it becomes clear where the joint journey is going. User research provides insights into user needs and makes it possible to prioritise all requirements in a user-centred way very early in the project.

Initial Talks

Get in touch with us! We are eager to hear about your idea and will give you a recommendation regarding a suitable approach.

 

Discovery Workshop

Together we explore all the opportunities that your app idea offers. We can directly use the resulting app concept, e.g. for prototyping or the implementation of an MVP.

MVP or Full Release

Launching an MVP in next to no time can be a decisive advantage in your mobile app development. It gives you the opportunity to quickly test your idea, get to know your users better and explore and boost the potential of your idea.

 

Estimate

Based on the app concept, a rough effort estimate is drawn up. We are happy to offer several options so that you can decide which one fits your schedule, budget and requirements.

Native or Hybrid? – Benefits at a Glance

One of the first questions that arises when starting to develop a mobile app is a fundamental one: native or hybrid? Native apps are developed separately for each platform, whereas hybrid apps use web technologies and thus run directly on iOS and Android devices. Both options have their benefits and are used equally in the most popular mobile apps.

Native App

  • Use of the latest technologies
  • Maximum app performance
  • Seamless integration into the system

 

Hybrid App

  • Cost benefits
  • Less maintenance effort
  • Faster time to market
  • Consistent look and feel

Defining Your Mobile Strategy

Your company probably already has a successful online strategy. However, your app users expect a different user experience and added value compared to your website. For this reason, it is necessary to develop a mobile strategy that takes user needs into account and supports your corporate strategy at the same time. By looking at internal and external factors and using state-of-the-art analytical methods, we ensure the long-term success of your app with the right mobile strategy.

Alignment with Business Goals

  • What purpose does the app serve for your company?
  • At which touchpoints between customers and your company will the app be used?
  • Which old touchpoints will be replaced by the app?

What counts in the end is the added value that an app can provide to customers and your company with regard to existing solutions. We support you in securing this added value and making a long-term contribution to the success of your business.

 

Market, Customer and Competition Analysis

Our strategy team helps analyse your app environment in more detail.

  • What requirements do customers place on the app?
  • Which personas can we identify as users of the app?
  • Is there potential to gain a competitive advantage through the app?

We support you in planning your strategy and analysing the current environment. This way, we jointly make the right decisions to ensure user-centred further development.

Targeting

Well-planned app marketing, e.g. in app stores or on social channels, makes it possible to effectively offer your app to certain target groups. This can be done on the basis of existing personas or specifically tailored to interesting new target groups. Together we work on steadily growing your mobile app, giving more users access to your products and services.

 

Monetisation

An app can contribute to the success of your business in various ways. It can help acquire new customers and strengthen customer loyalty, but direct monetisation via in-app purchases or subscriptions can also be interesting for certain services. Together we create a suitable monetisation model for you.

Data Protection

dotSource is an owner-run company from Germany. Building trusting relationships with our clients is our top priority. In order to ensure the protection of your customers' data and implement your service in compliance with the GDPR, we support you in making your app as privacy-friendly as possible.

User Experience and Mobile App Design

Your users expect a consistent brand experience to recognise your brand. When creating your app design, we pay particular attention to ensuring a consistent user experience across all touchpoints. With our many years of practical knowledge in the field of UX design and conversion rate optimisation, we support you in identifying relevant requirements for your app and designing an intuitive user interface so that your users enjoy engaging with the app and can easily find the required content and information.

In order for you to get first impressions of your app's appearance early on in the mobile app development project, we create prototypes that you can use for in-house presentations and initial usability tests, for example.

Audit

An audit of your systems uncovers optimisation potential and identifies starting points for creating a cross-platform user experience.

 

User Research

User research provides the basis for human-centred design by identifying your target audience and its needs. This way, prioritising the wrong features can be avoided at an early stage.

 

Usability

During the development of an information and interaction architecture, we make sure that the interface will also appeal to users after release through intuitive usability and consistent design.

 

Prototyping

A digital, interactive prototype turns your vision into an experience and allows for evaluation and early user testing before the first line of code has even been written. We are also happy to test initial ideas together with all stakeholders as part of a design sprint.

 

Style Guide and Documentation

Design guidelines are documented in a digital style guide for the platform or a cross-platform design system. These are then available for mobile app development. UI patterns and their rules can also be made available to content editors.

Why Your Mobile App Design Is in the Right Hands with Us

  • Your Project from One Source

From target group analysis, concept creation, brand-appropriate design and handover to mobile app development support: we provide you with everything from one source.

 

  • Extensive Know-How

We combine our long-standing digital expertise and e-commerce knowledge gained across a wide range of industries with current trends and developments in app design and usability.

 

  • Certified UX Experts

Our UX professionals are certified to the latest standards in web design, usability and user experience as well as web analytics and testing, thus leading our clients to digital excellence.

Our Awards in the Field of User Experience Design

Implementation of Your Mobile App and Support

We implement your mobile app using an agile process. This allows us to respond to changing business and customer requirements. By doing so, we ensure that your app meets the requirements defined in your mobile strategy upon launch. With our expertise in implementing native and hybrid apps, we support you in selecting the right technologies to generate the maximum added value for you and your customers.

We Implement Your App Using Cutting-Edge Methods and Technologies

  • Native development for iOS and Android
  • Hybrid development with popular frameworks (React Native, Flutter, etc.)
  • Automated tests on all devices
  • Mobile payment with Apple Pay, Google Pay, etc.

 

Trust in Our Many Years of Project Experience

  • Agile or traditional
  • Designated contact persons
  • Roadmap planning
  • Short release cycles

 

We Continue to Support You – Even After the Completion of Your App

  • Assistance with the app store release
  • App store marketing
  • Feedback monitoring
  • Provision of app analytics and dashboards

Our Mobile App Development Experts Are Happy to Support You

Do you want to learn more? I'm looking forward to hearing from you!

Christian Onnasch

Christian Onnasch

Account Executive

Digital Business

+49 3641 797 9027

c.onnasch@dotSource.de