We Are Your Digital Marketing Agency

We digitalise marketing – from groundbreaking strategies and concepts, independent and competent consulting as well as efficient management of your campaigns to workshops and training courses to build up your digital marketing expertise.

Workshops and Training Courses
Management
Consulting
Strategy

Digital Marketing Strategy

Together with you, our experts use creative and agile methods to identify and prepare the right set of strategies and measures that meets your requirements while also being tailored to the individual needs of your target audience. This way, you not only benefit from a structured approach, but also from satisfied customers thanks to long-term customer focus.

The development of your digital marketing strategy is divided into several successive stages:

Discovery
Analysis
Concept creation and planning

More about digital marketing strategy

Digital Marketing Consulting

You do not want to hand over control of your digital marketing, but would like to have support in certain areas? Our experts will gladly assist you.

Audits for short-term optimisation potential

We identify optimisation potential and quick wins for your marketing activities. We can also carry out ad hoc audits with our dotCheck.

Concepts for a long-term plan

If you are unsure how to position yourself in the fields of SEO, SEA, e-mail marketing, etc. in the future, we will develop a long-term concept for you.

System selection according to your requirements

Whether tracking tool, e-mail marketing software or bid management – as an independent digital agency, we will gladly support you in selecting the right system.

Operational consulting in daily business

As a challenging partner, we regularly make recommendations for the optimisation of your strategic and operational measures – even at short notice in our online consulting session.

Campaign Management

We take over the ongoing management of your campaigns and ensure their long-term success. In regular jour fixe meetings, we keep you up to date and discuss further measures.

Operational implementation

Implementation of your action plan according to your objectives and digital marketing strategy
Setting up campaigns within the specific digital marketing channels
Setting up campaign tracking as the basis for measuring your success

Optimisation of your campaigns

Monitoring and adapting campaigns according to your objectives
Making proactive optimisation suggestions
High transparency and control so that you keep access to your account at all times – we always coordinate the implementation of measures with you.

Monitoring and reporting of your campaign success

Continuous performance monitoring of your campaigns, using individual dashboards if requested
Regular reporting

Digital Marketing Workshops and Training Courses

No matter whether it is KPI expertise, campaign planning or tool knowledge – we train you in digital marketing disciplines of your choice, either face to face or online.

Standard training to quickly and easily build up expertise

Teaching the theoretical basics of digital marketing or individual digital marketing disciplines
Consolidation of what has been learned by means of individual practical exercises

Individual training tailored to your company

Teaching theory in the disciplines relevant to you – to the extent you choose
Consolidation of the content through practical exercises tailored to your company

Accompanying training through learning by doing

Transferring knowledge in daily practice
Transferring expertise and gradually handing over control of your campaign management so that you can take over the operational support yourself

What Our Clients Say

With its comprehensive range of methods, the digital marketing team has provided us with a wide variety of tools, which we can use to drive forward the digitalisation of our company in the long term – not only together with the dotSource experts, but also on our own.
Christine Roßkothen, Head of Corporate Marketing – TROX Technik GmbH

This is the best partnership! If all our partners were like that, my life would be so much easier.
Marie Stahl, Traffic Manager – Würth MODYF GmbH & Co. KG

Digital Marketing with Artificial Intelligence

Modern digital marketing makes use of artificial intelligence (AI) technologies, especially machine learning and deep learning. As data and resources become increasingly available, these technologies enable you to further refine marketing strategies, better understand your target audience and provide tailored content. This allows you to make data-driven decisions and increase your team's efficiency.

AI Use Case

You can, for example, inspire your target audience with personalised landing pages. AI makes it possible to analyse the behaviour of website visitors and identify their needs and preferences in real time. Based on this, the content on your landing pages is automatically personalised to be particularly relevant to your customers.

By using AI, you can ensure an excellent user experience and respond more quickly to changes.

Personalised Landing Pages Through AI in Digital Marketing