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CRM Project with MEVACO

Increasing Sales Efficiency by Connecting CRM System and Online Shop

About MEVACO

MEVACO was founded in 1998 from the merger of two major perforated plate manufacturers and is now the leading supplier of expanded metals, perforated sheets as well as crimped and welded meshes in Europe. The diverse product range is regularly expanded and comprises both standard and configurable products. With 160 employees at ten locations in Germany and Europe, MEVACO serves over 20,000 B2B customers.

Project Successes

Icon Optimised Sales Processes for MEVACO

Optimised Sales Processes

Thanks to the implementation of Salesforce Service Cloud, MEVACO now has a modern and web-based customer relationship management (CRM) system with a state-of-the-art user interface for its sales team. Important sales process steps have been automated, which reduces process costs and leaves more time for in-depth customer service.

Icon Customer Data Mapping

Clear Customer Data Mapping

Salesforce Service Cloud provides MEVACO with a better overview of customer and transaction data – clearly presented in central customer accounts and concise, user-friendly dashboards. Using Salesforce Live Agent (now rebranded as Salesforce Chat), MEVACO can advise its customers quickly and directly in the online shop, taking into account the entire customer journey.

Icon Data Consistency

Data Consistency Thanks to Salesforce Service Cloud

In the past, all enquiries and new registrations were sent to different e-mail inboxes belonging to various branches. Now, Salesforce Service Cloud brings together all incoming contact and catalogue enquiries in one central place. Consistent and complete data sets, which can also be filtered by responsibility and branch, ensure a significantly better level of service and higher customer satisfaction.

Client

MEVACO GmbH

Industry

Industry

Technology

Salesforce Service Cloud, Magento

Focus

Customer Relationship Management

With Salesforce Service Cloud, we are up to date in terms of CRM technology once again and can purposefully implement our ideas in the future.

Achim Ahrens, E-Commerce Manager, MEVACO GmbH

You Too Can Benefit from Modern Customer Relationship Management

  • Pooling of all relevant customer data in one system
  • Optimised internal workflows
  • Automated sales and service processes
  • Better overview of customer behaviour and relevant KPIs
  • Increased sales potential
  • Consistent data for shorter response times

Download the success story now

 

 

Want to learn more? I'm looking forward to hearing from you!

Sabrina Pfeifer

Sabrina Pfeifer

Account Executive

Digital Business

+49 3641 797 9025

s.pfeifer@dotSource.de