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Verlag an der Ruhr

Highly efficient cross-channel e-commerce for the specialist book distribution

Success Story Verlag an der Ruhr

Find out how the publisher increased his profitability by means of digital business processes.

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About Verlag an der Ruhr

Based in Mülheim an der Ruhr, the specialist book publisher was founded in 1981 under the name of "Die Schulpraxis" and has belonged to the Franz Cornelsen Education Group since 2003.

Teachers from all fields, school forms and grades, educators, committed parents and children, and young people of all ages obtain study and organisational aids as well as teaching and learning material from Verlag an der Ruhr.

To the publisher's online presence

ClientVerlag an der Ruhr GmbH
TechnologyMagento
Time frameJune 2015 to February 2016
ProjectRelaunch of the e-commerce platform

 

High performance e-commerce -up-to-date, safe & maintainable

Aim of the relaunch

The aim of the relaunch was to implement a digitalisation strategy individually tailored to the circumstances in the field of textbook publishing and to the changing needs of customers.

The project focus was on the replacement of the previous two systems, a website based on the CMS system Typo 3 and a connected online shop based on GS Shopbuilder Dynamics.

Our services

  • implementation of an up-to-date, safe, and maintainable e-commerce platform on the basis of Magento
  • development and realisation of a consistent brand appearance
  • development and realisation of a responsive design
  • connection to the latest SAP version
  • connection to a new payment solution

Additional value

The responsive webdesign developed by dotSource serves the expectations of users in their interaction with the corporate presence optimally across different devices.

The connection of the Magento platform to the latest SAP version allows Verlag an der Ruhr optimum technical integration into the existing infrastructure of the Cornelsen Group. Cost- and time-consuming processes are now automated. This reduces complexity and makes the new platform even more profitable.

Want to learn more? I'm looking forward to hearing from you!

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Marcus Wagner

Account Executive

Digital Business

+49 711 2527 6950

m.wagner@dotSource.de