What Is Salesforce Data Cloud?
Salesforce Data Cloud is a powerful data platform that provides companies with a 360-degree view of their customer data. This software solution makes it possible to collect, analyse and use all types of customer data in order to deliver personalised customer experiences across all channels.
Salesforce Data Cloud gathers data from all your Salesforce applications (e.g. Marketing Cloud, Sales Cloud or Service Cloud) as well as external sources and stores it on a single platform. The built-in connectors combine the data from these sources, enabling real-time personalisation and data-driven marketing campaigns.
Features of Salesforce Data Cloud at a Glance
Integrate and harmonise data from different sources. Use data from both your Salesforce applications and external systems.
Analyse data to gain insights and better understand your customers. This enables your employees to make well-founded, data-driven decisions.
Salesforce Data Cloud offers several tools and services to help you visualise your data. This can include the creation of charts, dashboards and other visual representations.
AI-powered workflows enable real-time segmentation. Create customer profiles and activate them so that they can be used for personalised campaigns across different channels.Benefits of Salesforce Data Cloud
- 360-degree view of the customer enables data-driven marketing campaigns
- Real-time personalisation and segmentation for an ideal user experience
- Standard connectors with a ready-made data model make it easy to get started
- Salesforce's enterprise customers can use Salesforce Data Cloud for free
- Salesforce Data Cloud simplifies the first steps in using artificial intelligence (e.g. Einstein GPT)
Efficient Project Implementation: Why You Should Choose dotSource as Your Salesforce Partner
- Long-Standing Partnership: Benefit from comprehensive advice. As an official Salesforce Partner maintaining close contact with the software manufacturer and providing regular training courses and workshops, we have extensive expertise regarding the various Salesforce cloud solutions.
- Multi-Cloud Expertise: Salesforce Data Cloud allows you to bring together data from different Salesforce products in one application. We can provide you with excellent support since we are used to adopting a holistic view of our clients' systems in multi-cloud projects and are thoroughly familiar with Salesforce solutions (e.g. Marketing Cloud, Sales Cloud or Service Cloud).
- Data Science Specialists: Let us help you thoroughly explore and analyse your data. Besides Salesforce expertise, dotSource also has a skilled team of data scientists to support you on your way to becoming a data-driven business.
Our Salesforce Data Cloud Services
Before the Implementation
- Evaluating the system and identifying all necessary requirements
- Analysing the various data sources
- Developing a data strategy that fits your business goals
During the Implementation
- Comprehensive configuration of Salesforce Data Cloud and integration into your existing system landscape
- Constant exchange during implementation to ensure a smooth project from start to finish
- Proper connection of all your data sources to Salesforce Data Cloud
After the Implementation
- Providing ongoing support and enhancing Salesforce Data Cloud
- Conducting training courses and workshops so that your employees can make the most of the solution's potential
We Implement Your Multi-Cloud Solution
FAQ – Frequently Asked Questions About Salesforce Data Cloud
How much does Salesforce Data Cloud cost?
Salesforce Data Cloud can be activated in your existing Salesforce account and can be used for free by Salesforce's enterprise customers (for up to 10,000 profiles). Before activating it, however, you should ideally already have a data strategy in place and meet both the legal and organisational requirements that are fundamental to the use of a data platform. dotSource will be happy to answer any questions you may have.
What data can you use in Salesforce Data Cloud?
Data is integrated via numerous built-in connectors so that you can use data from both your Salesforce cloud solutions and external systems for analytical purposes.
What should you keep in mind before implementing Salesforce Data Cloud?
Before activating Salesforce Data Cloud, you should adopt a data strategy and define clear use cases for your company. You should also be aware of the requirements that need to be met in order to make the most of Salesforce Data Cloud. The data experts at dotSource can support you in this process.
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